Ashley Nickleson

Founder & CEO of B.T.R. Nation

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Founder & CEO of B.T.R. Nation 〰️

Meet Ashley Nickelson, founder of B.T.R. Nation 🌟

On a mission to transform snacking and fix the broken food and healthcare systems, Ashley created the first ‘Protein Bar with a Purpose™’ and Superfood Nut Butter Cups! 🍫💪 

Inspired by her parents’ battles with cancer, she’s redefining wellness with functional superfoods and giving back—donating a portion of profits to cancer research 💛 

As a women-owned, mom-owned brand, Ashley empowers others to be bold, tenacious, and resilient with every bite!